What kind of story structure does your presentation follow?
The normal high-school format is pretty simple: introduction, main points 1, 2, and 3, and conclusion. But, there are more interesting ways to structure your presentation.
Your opening needs a story, an interesting fact, or a surprising tidbet. Essentially, you need to engage the audience’s interest. Then, explain why the audience should care about your presentation.
- Ask the audience a question. Do they know about an interesting fact? How many of them have run into a problem? How many of them could benefit from something you know?
- Tell an interesting anecdote.
- Mention an interesting fact that will surprise them.
Before continuing, be sure that you’ve done the following:
- Introduced yourself and your team.
- Set out your overall thesis.
- Explain why the audience should care about your presentation.
There are a number of ways you can structure the middle of your presentation. Here are some options.
Comparison of Approaches
- Problem explanation
- Solution A, its benefits, and its limitations.
- Solution B, its benefits, and its limitations
- Selection of best solution to problem
- Here’s an interesting idea, thought, project, plan, or company.
- Element A
- Element B
- How each of the parts work together
The Business Idea or Pitch
Roughly modified version from Guy Kawasaki
- Title / Company
- Overview Pitch (30 seconds)
- How your business solves the problem
- Why is your business/approach unique?
- What advantages do you have?
- Business Model (how will you make money)
- Forecast and Milestones
Have an actual conclusion to your presentation. Wrap up with a summary statement and give some sort of high-level application/conclusion/broad-impact statement. Say ‘thank you’ or ask for questions, not ‘well, that’s all I have!’ or look at the audience blankly.